——- R.S. Agarwal & R.S. Goenka, Founders of Emami Group
Healthy and Tasty stands for delivering superior health along with uncompromised taste.
We put a lot of effort into understanding the diversity and tradition in Food. Taste is critical and food cooked with our products ensure absolutely no compromise – whether you cook Aloo Jeera or Aam ka Achar.
Our experts are always looking to push the boundaries of quality and deliver the healthiest products. Whether it is retaining Oryzanol, in our Rice Bran Oil, for superior heart health or Fortifying with Vitamins to help meet RDA norms. Our testing facilities are highly accredited and ensure complete safety of our products.
Emami Healthy and Tasty was launched in February 2010 with a range of Cooking Oils. Over the years it has gained widespread acceptance across the country with market leadership in West Bengal.
Amitabh Bachchan has been its brand ambassador since 2016.
In 2019, Healthy and Tasty entered into the spices category with Mantra, a range of 100% natural and fresh spices, masalas, and tastemakers. Minimum processing and world class quality control methods of Mantra Spices ensures that it retains natural nutrients, taste and flavour. The brand has also been awarded the Superior Taste Award from the International Taste and Quality Institute, Brussels in Europe, after a rigorous process of tasting by 200 experts.
Emami Agrotech Limited is the edible oil, fats and biodiesel arm of the Kolkata based Emami Group. With a turnover of Rs 12,000 Crores, Emami Agrotech has diverse business interests in segments such as production and distribution of Edible Oil, Speciality Fats, Bio-diesel and recently expanded into Spices. The company is also involved in the cultivation of crops that are commercially viable through contract farming.
Emami Agrotech has a strong foothold in the Edible Oil industry with its brands such as ‘Healthy & Tasty’ and ‘Himani Best Choice’. These brands are endorsed by Amitabh Bachchan and Salman Khan respectively.
It recently ventured into the Spices category under the name – Healthy and Tasty Mantra. It has interests in Speciality Fats & Margarines and Vanaspati, where it operates with its brands “Himani Bakemagic” and “Rasoi” respectively. It is one of the largest manufacturers of Biodiesel (Palm Methyl Ester) in Eastern India and a key exporter of biodiesel to Europe and other South East Asian Countries.
Emami Agrotech has state-of-the-art refineries in Haldia, West Bengal, Krishnapatnam, Andhra Pradesh and Jaipur, Rajasthan. It is setting up a refinery in Kandla, Gujarat post which it shall have a total refining capacity of 10,000 TPD. Its Haldia unit is already the single largest refinery in India. All the factories have well-equipped R&D centres with advanced testing facilities to ensure the products are compliant with FSSAI, EN, and BIS quality standards.
The Company offers employment to over 3,000 people directly and to another couple of thousand indirectly through its chain of to retailers, distributors, wholesalers. It also provides support to ancillary industries such as packaging material, carton manufacturing, tin manufacturing and other small and medium scale industries.
